Main stage
Shared keynotes, panels, and signature workshops.
Program & agenda
THREE DAYS. REAL SKILLS. LASTING IMPACT.
A mix of keynotes, workshops, two simultaneous breakout studios, and a curated expo. Choose the conversations that matter to your work.
Draft program. Times, speakers, and individual session assignments may change before the event.
Friday, November 13
THINK BETTER
9:00 AM
Opening keynote: AI Isn’t Your Marketing StrategyConference session
Main stage10:15 AM
Panel: The AI Slop ProblemConference session
Main stage11:30 AM
Workshop: The AI Slop DetectorConference session
Main stage1:30 PM
Brand Voice That Sounds Like YouParallel breakout
Studio A1:30 PM
Prompt Like a StrategistParallel breakout
Studio B2:30 PM
Responsible AI: Privacy, Claims & TrustParallel breakout
Studio B3:00 PM
Workshop: Build Your AI Brand PlaybookConference session
Main stage4:30 PM
Networking & Tooling HallConference session
ExpoSaturday, November 14
CREATE BETTER
9:00 AM
Keynote: The Modern Content EngineConference session
Main stage10:15 AM
Workshop: 30 Days of Content in 90 MinutesConference session
Main stage11:45 AM
Short-Form Video That Feels HumanParallel breakout
Studio A11:45 AM
Search, Discovery & AI AnswersParallel breakout
Studio B1:30 PM
Workshop: From Raw Footage to ReelsConference session
Main stage3:00 PM
Workshop: Build a Reusable AI Marketing AssistantConference session
Main stage4:30 PM
The No-Slop ChallengeConference session
Main stageSunday, November 15
GROW SMARTER
9:00 AM
Keynote: Beyond Likes — Proving Business ImpactConference session
Main stage10:00 AM
Marketing Analytics Without the NoiseParallel breakout
Studio A10:00 AM
Automate the Boring, Protect the ImportantParallel breakout
Studio B11:15 AM
Workshop: Marketing Measurement That MattersConference session
Main stage12:30 PM
Panel: What Should Marketers Never Automate?Conference session
Main stage1:30 PM
Workshop: Your 90-Day AI Marketing RoadmapConference session
Main stage2:45 PM
Closing remarksConference session
Main stageYOUR SPACE TO EXPLORE.
Studio A / Creative & Brand
Storytelling, video, content, and brand-focused breakouts.
Studio B / Tools & Growth
Automation, prompting, analytics, and AI operations.
The Tooling Hall expo will occupy approved hallway space; the final exhibitor layout is subject to venue approval.